Grow Your Business. Keep Your Independence.

A franchise charges you $30K-$80K upfront, takes 10-15% of your revenue, locks you into a multi-year contract, and makes you trade under their name. GetCharlie Associate gives you the same things -- leads, systems, training, and support -- from $149 a month with no lock-in, no royalties, and you keep your own brand. Same value. Fraction of the cost. All of the freedom.

Leads come from the GetCharlie homeowner marketplace -- real Auckland homeowners posting real jobs. Leads are matched to your trade category and location, then delivered to your phone by SMS and push notification. You see the job details and decide whether to quote. You only receive leads that match what you do and where you work. No bidding wars. No competing with 15 other tradies.

Lead volume depends on your trade, your location, and your subscription tier. Our target is a minimum of 5 qualified leads per month for Starter tier, with Growth and Pro tiers receiving priority access and higher volumes. We will be honest with you -- if we cannot deliver enough leads in your area yet, we will tell you rather than take your money and underdeliver.

Most of our associates were not tech-savvy before they joined. That is exactly why we built everything to work on your phone with as few taps as possible. You get a personal onboarding call where we walk you through everything. And if you get stuck, call us -- we are real people who actually answer the phone. The quoting tool is genuinely simpler than writing a quote on paper.

Yes. No lock-in contracts. No exit fees. No cancellation penalties. If GetCharlie Associate is not delivering value, you should leave. We believe you will stay because it works -- not because a contract forces you to. That is the whole point of being the alternative to franchises.

If you are already busy, you are exactly the tradesperson who benefits most. Busy tradies are often undercharging, over-relying on one or two clients, and spending too much time on admin. GetCharlie Associate helps you charge properly, diversify your pipeline, and reclaim hours every week with better tools. It is not just about getting more work -- it is about building a sustainable business that does not burn you out.

Service King is an Auckland-based property services company that has been operating for over 20 years with 500+ commercial clients. The team behind GetCharlie has actually built and run trade businesses -- quoting jobs, managing teams, dealing with cash flow, and growing from solo operator to multi-crew operation. When we give you training and advice, it comes from two decades of doing the work ourselves. This is not a tech company guessing about trades.

We support residential maintenance trades including handyman, plumbing, electrical, painting, landscaping, cleaning, pest control, carpet cleaning, exterior maintenance, and kitset assembly. We are adding more categories based on demand. If your trade is not listed, get in touch -- we are growing fast and your trade might be next.

We are launching in Auckland first because that is where Service King's network is strongest and where we can deliver the most leads from day one. Wellington and Canterbury are next. We believe in density before geography -- we would rather be brilliant in one region than average in five. Join the waitlist if you are outside Auckland and we will let you know when we reach your area.

Builderscrack and NoCowboys are directories -- they list you and hope homeowners find you. GetCharlie Associate is a growth platform. We deliver qualified leads to your phone, give you business tools, provide training and mentoring, connect you with a community, and support your branding. It is the difference between being listed in a phonebook and having a business partner who actively works to grow your pipeline.